The Product Executive is responsible for managing marketing activities and budgets to drive product growth and profitability. This role involves strategic analysis, customer engagement, and organizing events to effectively promote products and build strong customer relationships.
Responsibilities:
- Manage the marketing activities and budget effectively.
- Deep consideration for conducting tactics to contribute value insights and recommendations for mid-term strategies.
- Search and collect updated information related to existing and potential comparative product; Analyse sales and pharmacies data to determine assigned products' potential for growth and profitability.
- Visit opinion customers; build and maintain good relationship with customers to run marketing activities effectively.
- Organizing conferences, scientific seminars, and other seminars for introducing products to customer (preparing slides and giving presentation) ensuring appropriate procedure.
- Provide product knowledge, consultation, and training for the sales team.
- Support sale team in promotional activities (GP, D2D)
- Build-up partner relationship with HCPs and KEEs to get their advocacy for company products.