Về Công Ty Chúng Tôi
AUCHAN RETAIL VIETNAM là thành viên trực thuộc Tập Đoàn Auchan - Pháp, một trong những tập đoàn lớn nhất Châu Âu trong lĩnh vực bán lẻ và chuỗi siêu thị. Công ty chúng tôi hiện đang phát triển hoạt động kinh doanh và xây dựng khai trương chuỗi siêu thị với thương hiệu AUCHAN tại Việt Nam bằng chính sách thu hút và phát triển nguồn nhân lực rất cạnh tranh.
Mô Tả Công Việc
- Will join the Innovation team and will assist in the ongoing development of Auchan Vietnam loyalty program and CRM.
* This manager position will be the specialist of the Auchan loyalty program:
** Main responsibilities:
- Build customer relationship management strategy in order to acquire news customers, retain existing ones, develop the frequency of visits and average basket whilst ensuring a high level of customer satisfaction.
- Develop an existing loyalty program to make it more attractive for card holder’s engagement in a sustainable way and build a relevant clean database for analysis, segmentation and for direct marketing actions to make customers feels more special.
- Build a customer’s insight and research team in order to help the company to understand more about the customers, theirs shopping behaviors, the retail competition in Vietnam, the new trends in Vietnam in term of products and services. He/she will be the expert in our customer’s insights and in Vietnamese retail markets.
- Improve the loyalty program CRM system by constantly proposing new features with the support of the IT Team.
- Ensure the good understanding of the loyalty program by the collaborators and the customers.
- Build the Loyalty Program datamining tool with the support of Purchasing and IT department.
- Data analysis.
- Creating segmentation for campaigns/promotions and analysis of large sets of data for pattern recognition.
Yêu Cầu Công Việc
The successful candidate will be able to demonstrate:
- Strong understanding and experience in loyalty program.
- Charismatic and enthusiastic person.
- Autonomous and able to take initiatives.
- Very good communication skills (presentations, training etc.).
- Team work.
- Rigorous and meticulous in work.
- Data mining experience.
- Analysis & reporting skills for on going program enhancements.
- Skills in Microsoft Office.
- Education: BA, major in Marketing or relevant field.
- Working experience > 4 to 5 years.
AUCHAN RETAIL VIETNAM
Quận 10, Hồ Chí Minh
Chi Tiết Công Việc
Marketing, Kinh doanh, Bán hàng & Dịch vụ